Publish with Purpose: A Goal-Oriented Framework for Publishing Success

Publish with Purpose: A Goal-Oriented Framework for Publishing Success

by Tara R Alemany
Publish with Purpose: A Goal-Oriented Framework for Publishing Success

Publish with Purpose: A Goal-Oriented Framework for Publishing Success

by Tara R Alemany

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Overview

Writing a book isn’t easy. Marketing one isn’t any better. Successful authors understand how the two support each other.

The case studies and exercises in this book provide you with a valuable roadmap to effortlessly engage the right readers and achieve the results you want for your reader, your book and yourself.

Follow this easily repeatable, goal-oriented framework to:

  • identify your ideal reader and what they want most from you.
  • decide which elements your book needs to build the business you want.
  • reveal the purpose beyond the purpose of your book.

After all the effort you’ve put into your book, don’t stop short of your goal! Learn what it takes to make your book a success.

“Publish with Purpose is unlike any other book you’ve read before. Yes, it’s a book on writing. Sort of… And it’s also a book on marketing. Sort of… But what it really is, is a cross-over book that looks at how writing and marketing (and everything else you do related to your book) are interconnected. And that’s what makes this book different.”

—Taken from the Foreword by Penny Sansevieri, CEO of Author Marketing Experts


Product Details

ISBN-13: 9781945847158
Publisher: Emerald Lake Books
Publication date: 04/23/2019
Pages: 128
Product dimensions: 5.00(w) x 8.00(h) x 0.27(d)

Table of Contents

Foreword (by Penny Sansevieri)

Introduction

Goal-Oriented Publishing

Know Your Ideal Customer

Create a Customer Avatar

Creating Your Avatar

Don't Be Afraid to Go After the Niches

Know Your Ideal Reader

Dear Reader Exercise

Sample Dear Reader Letter (Nonfiction)

Sample Dear Reader Letter (Fiction)

Align Your Topic with Your Avatar

Know What You Want to Achieve

Educate, Inspire or Entertain

Build Your Mailing List = Generate Leads

Encourage Engagement

Establish Expertise

Secure Speaking Engagements

Increase Fees

Create Partnership Opportunities

Build a Community

Passive Income

Set the Record Straight

Claim Your Success

Dear Author Exercise

Yardstick for Marketing Plan

Do the Work!

Embracing the Purpose Beyond the Purpose

Identifying Your Purpose Beyond the Purpose

Where to From Here?

About the Author

Acknowledgments

From the B&N Reads Blog

Customer Reviews