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Online Marketing For Baby Boomers: and anyone else who doesn't speak geek Kindle Edition

4.5 out of 5 stars 16 ratings

ONLINE MARKETING FOR BABY BOOMERS...

and anyone else who doesn't speak geek

Online Marketing, or Digital Marketing as it is also called, has well and truly come of age, and so have those of us who didn’t grow up with computers. We went from manual typewriters to electric ones to desktops and now smartphones.

The Yellow Pages are no longer the viable alternative they once were. Promoting your business invariably requires consideration for your website, email marketing, Google presence and social media activity.

This book gives you guidance on whether to include, or eliminate, the most popular online marketing activities available to today’s businesses and organisations.

Shining a light on the dark arts of digital marketing, this book is for business owners who want it spelt out simply and easily. With case studies and practical steps on what to do and what not to do, Fiona Blinco explains the main online marketing concepts small businesses and associations need to know to be successful.

It will help business owners and club volunteers start, or re-energise, their online marketing activities.

Unwell Hydration from Alex Cooper
Hydrate & focus with every sip Shop now

Product details

  • ASIN ‏ : ‎ B08MYB1GGS
  • Publisher ‏ : ‎ DIY Digital www.DIYDigital.com.au (November 6, 2020)
  • Publication date ‏ : ‎ November 6, 2020
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 2.4 MB
  • Simultaneous device usage ‏ : ‎ Unlimited
  • Text-to-Speech ‏ : ‎ Enabled
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Enabled
  • Print length ‏ : ‎ 186 pages
  • Customer Reviews:
    4.5 out of 5 stars 16 ratings

Customer reviews

4.5 out of 5 stars
16 global ratings

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Top reviews from the United States

There are 0 reviews and 12 ratings from the United States

Top reviews from other countries

  • Anna Nixon-Smith
    5.0 out of 5 stars A crash course in modern marketing that everyone can understand
    Reviewed in Australia on November 21, 2020
    What a practical book! This takes you through all the aspects of online (and even some offline) marketing that business owners need to know nowadays. It's written in a step-by-step manner with plenty of examples threaded throughout. It really gives you the low-down on all things marketing eg. websites, social media, email marketing and there's even a section on what to do when you lose your logins and passwords!
  • anthony robert norris
    5.0 out of 5 stars A great introduction - read this and save money.
    Reviewed in Australia on November 22, 2020
    I must be the target reader. This book clearly and concisely walks the reader through the world of digital marketing. It explains the concepts and options in simple down to earth terms that even a complete novice can understand. There are useful tips and real examples that will help those who are already in the game increase their efficiency. I will take on board the advice and act.
  • George
    5.0 out of 5 stars A must read!
    Reviewed in Australia on February 2, 2021
    Fabulous read! Very clear to understand and read that uses simple to understand terminology. Well worth the time.

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